Some aspects of our colorful cars are best appreciated in black and white.

An Update on Saab in North AmericaFebruary 24, 2010 
Spyker Cars finalizes the purchase of SaabFebruary 24, 2010 
All-New Saab 9-5 Sedan makes its
U.S. premiere at the Miami Auto Show
October 23, 2009 
All-New Saab 9-5 Sedan:
Start of a New Era for Saab
August 28, 2009 

October 23, 2009

All-New Saab 9-5 Sedan makes its
U.S. premiere at the Miami Auto Show


The All-New Saab 9-5 Sedan, making its U.S. premiere at the South Florida International Auto Show in Miami, takes center stage on the Saab stand as the Swedish premium brand celebrates the start of new era.

  • Progressive Scandinavian design inspired by Aero X and Saab heritage
  • Engineered with the driver in focus for segment leading sporty driving experience
  • Highest levels of responsible performance, both environmental and safety
  • Most technically advanced Saab with an array of 'high-tech' features

Making its North American public debut at the South Florida International Auto Show in Miami, the all-new Saab 9-5 sedan signals the start of a new era for the Saab brand. Sleek, sophisticated and unmistakably Saab, it combines fashion-forward Svenska design with advanced technologies and will bring a fresh alternative choice to the premium sedan segment when sales start later in model year 2010.

The clean, sculpted shape embraces the purity of Scandinavian design and its dramatic wraparound window graphic echoes Saab's aviation heritage. With frontal styling inspired by the award-winning Aero X concept car and a muscular, low-slung stance, the new 9-5 heralds the introduction of a bolder, more expressive design direction for Saab.

The array of high-tech features on offer includes: an aircraft-like head-up information display (Pilot HUD); adaptive lighting (Bi-Xenon Smart Beam); Saab DriveSense adaptive chassis with real-time suspension damping control; passive keyless entry and push start button; tri-zone air conditioning; and Saab XWD with a rear eLSD (electronic limited-slip differential), which provides optimal traction on slippery surfaces, the industry-leading all-wheel-drive system.

"This car is the start of a new era for our brand," says Jan Åke Jonsson, Saab Automobile's Managing Director."We have created an advanced and very distinctive product by leveraging the power of our roots in key areas, such as progressive Scandinavian design, sporty driving and responsible performance. The new 9-5 delivers in all these respects, as will every future product from Saab."

Scandinavian Design
Forward-looking design that doesn't ignore where it's coming from - that sums up the visual appeal of the all-new Saab 9-5 sedan."We are giving a fresh, very modern expression to some of our classic brand design cues," says Simon Padian, Saab Brand Design Chief."We have taken visual themes in our recent concept cars, such as the Aero X, which are inspired by Scandinavian design and our brand's aircraft heritage."

The face of the new 9-5 is defined by a deep grille flanked with curving, ice-block headlamp units. The entire glasshouse is presented as a 'wraparound' mono graphic, the disguised windshield and side pillars giving the cabin Saab's signature cockpit look. Squint slightly, and the proportions of the windshield and roof become reminiscent of the classic 900 model.

Viewed from any angle, the all-new 9-5 cuts a strong and powerful stance. The 'organic sculpture' of the low-slung body blends clean, uncluttered lines with natural, curvaceous shapes. Brand design cues are evident in the 'hockey stick' belt-line, the strong rear C-pillars and the fuselage-smooth surfacing of the bodywork. The large Saab logo embossed in the center of the grille characterizes the more assertive, self-confident design language.

The car's dynamic character is emphasized by a falling roof-line that culminates in sweeping rear pillars which buttress a slightly recessed rear screen. Latent energy is conveyed by fenders that are subtly pulled out to melt into the wheels. Below that smooth, flat rear deck, a full-width, ice-block rear light bar wraps into signature lighting.

The new 9-5's overall proportions stretch the traditional three-box sedan silhouette, while avoiding the fastback cliché of a four-door coupé look.

Driver-focused cabin
Inside the spacious cabin, simple forms define its architecture and echo the design purity of the exterior. Compared to its predecessor, legroom and shoulder width are increased both front and rear. The choice of materials, the fit and finish and the tactile quality of the controls all reflect the new 9-5's premium appeal.

The driver-focused cockpit is traditional Saab, while its execution is all-new. The deep center console sweeps up at a shallow angle around the driver into the main instrument display, which is topped by a neat ventilation zone. Deeply recessed main dials include a rolling 'altimeter' speed read-out, a reference to Saab's aviation heritage from the Aero X concept. Driver displays, including the optional head-up display (Pilot HUD) in the windshield, are predominantly illuminated in signature Saab green and have a crisp, floating appearance. The car's ignition, now a start/stop button, remains between the front seats, next to the gear shift.

Infotainment choices include a top-of-the-line harman/kardon surround sound audio system and an 8-inch touchscreen navigation system with hard disk storage for map data and 10 GB of jukebox-style music files. A large center console provides stowage and connections for several portable devices through USB and Aux ports alongside a 12V power outlet.

Rear passengers can access their own audio or watch a DVD. The rear seat entertainment unit in the back of the center console accommodates audio controls and fold-out viewing screens are installed in the front seat-backs. Wired and wireless headphones are provided for listening and viewing. The rear seat entertainment unit also includes twin air vents and an independent temperature control for the rear cabin, in addition to the dual zone air conditioning up front.

On the road
Saab has more than 30 years experience in turbocharging engines and the all-turbo powertrain line-up in the all-new 9-5 further develops its rightsizing engine strategy. At launch, a 2.8-liter turbocharged dual overhead cam (DOHC) V6 engine with 300 horsepower and 295 lb-ft of torque will be offered. Shortly after launch, a 2.0-liter turbocharged BioPower E85-capable four-cylinder engine with 220 horsepower and 258 lb-ft of torque will be introduced. All transmissions will be six-speed.

An array of chassis technologies is focused on delivering a sporty, rewarding driving experience that belies the 9-5's size. Saab XWD, the industry-leading all-wheel-drive system already available on the Saab 9-3, will be available in the 9-5 as well. Also available is adaptive chassis control with driver settings selection through Saab DriveSense and Bi-Xenon Smart Beam adaptive lighting.

New era
Defined and equipped by Saab as its top-of-the-line contender in the premium midsize sedan segment, the new 9-5 is the most technically advanced car ever produced by the company. It will be built at Saab's home plant in Trollhättan, where it has been engineered and chiefly developed.

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